8 Ways to Write Unique, SEO-Friendly Stories That Get Noticed
Build trust and grow your audience without copying anyone
Recently, I’ve noticed a significant problem that's spreading like a plague.
Plagiarism.
Some writers take content from other places, change a few words, and publish it as if it’s their own. While this might seem like an easy way to succeed, it will really hurt your reputation and visibility.
If you're a new writer, it's essential to avoid these shortcuts and focus on creating original content that truly stands out. Don’t fall for the tactics that plagiarists use.
I want to share some tips that helped me write genuine articles that perform well in search engines and connect with readers.
1. Write for Readers First
One of the best ways to ensure your content is original and engaging is to write with your readers in mind. Don’t just aim to fill up space with keywords or overcomplicated language.
Instead, focus on delivering value.
2. Write with Your Heart and Soul
Avoid copy-pasting from AI tools. A simple way to test your content is to read it out loud. If it sounds natural to your ears, you’re on the right track.
3. Use Visuals and Resources to Enhance Your Work
When I began, I didn’t realize how important images and videos are. Articles with visuals, videos, or useful links look more appealing and keep readers engaged.
For example, if you’re writing about tips for being productive, include charts, infographics, or links to tools that people can use. Mixing up your content shows you care and makes it more helpful.
4. Keep Trying Hard Every Time
Using consistency the right way is key when it comes to growing an audience. That doesn’t mean you have to write every day, but your tone and style should always be consistent.
When people know what to expect from you, they’re more likely to return.
5. Never Copy Anyone’s Work
Plagiarism might seem like an easy way to get content quickly, but it’s a risky move.
Search engines penalize duplicate content, and readers lose trust when they realize your work isn’t authentic.
Instead of copying, draw inspiration from multiple sources and blend them with your own unique perspective. Originality always wins in the long run.
6. Learn SEO Basics
Understanding SEO can really help you as a writer.
Websites like Coursera offer simple courses on SEO that teach how to improve headlines, use keywords effectively, and organize articles for better visibility.
These practices will help your content rank higher in search results and make it easier for readers to enjoy.
7. Build Trust and Be Patient
Building a loyal audience takes time, especially when you’re starting out. Instead of chasing quick wins, focus on writing content that genuinely helps people.
8. Be You
Remember, your regular readers recognize your unique tone. They have an instant radar for detecting plagiarized or artificially written content.
They may not say anything, but they will click the back button, and they likely won’t return.
So, be authentic every time.
Over time, readers will value your work, and search engines will reward your efforts.
At the end of the day, the words matter.
When you write honestly, in your way and with purpose, not only will you avoid copying others, but your readers will remember your work, and they’ll keep coming back for more.
Pro Tip: Every time you write a story, use websites like SEMrush, Ahrefs, Coshedule, and Screaming Frog (I use the latter two the most) to your advantage.
Pro Tip 2: You can also use Capitalize My Title for capitalizing your title if you're unsure about which words to capitalize or not.